Blog Income, Stats, & Goals - Month 7


My post last month for my statistics for Month 6 was the most popular post from July.  I guess people out there like to see the growth and change that happens month to month for bloggers.  I know I love to read monthly stats for blogs to see what is working for other people and to find things that I can use for myself.


Let me start out by letting you know that for July, I didn't market my blog posts as much and I took quite a bit of the month off of blogging so I could spend time with my family.  We had some fun adventures and I loved spending time with my girls while they were out of school.  Since I did that, my numbers for visits to my blog are down quite a bit for the month.  My social media following keeps growing though.


Pageviews - Yes, my pageviews went down quite significantly.  As I said, partly due to the fact that I didn't actively promote my blog posts as much as I usually do.  I belong to a few Facebook blogging groups where we ask others to comment on, share, and pin our posts.  We help out other bloggers and get to know each other.  I have found quite a few blogs that I like to follow by those groups.  I didn't use these groups as much over the past month because I knew that I wouldn't be able to take the time to comment or share while I was out exploring with my family.  The other part of not as many people visiting is because it was after the seasonal time that my biggest post (DIY Patriotic Wreath) was relevant.  Even so, if you compare my pageviews from before my wreath with this month, the numbers have gone up over 2,000.  Also, I generally link up to quite a few different link parties each week and didn't do that at all during July.  I did link up at the Bloggers Brags party that I co-host and 3 of the 4 weeks I was featured on the party because my post was tied with others for the most clicks. On average, I get about 30-40 new views after being featured.

Social Media increase
Facebook - Every week I have new followers because of co-hosting the Bloggers Brags link party.  There are quite a few bloggers who comment on my page that they have visited and ask me to visit them as well.  I'm not really a "follow for follow" type of person.  I check out their site and decide if I genuinely like it.  As a thank you to my Facebook followers when I reached 600 likes, I hosted a short giveaway for a JoAnn's gift card.

Twitter - I have absolutely no idea how people on Twitter find me.  Some are through the Bloggers Brags link party (a few people each week follow on all the social media outlets).  I don't get a whole lot of interaction on my tweets, but I have a steady build of followers. One of my blogging friends, Kim from The Resourceful Mama re-tweets most of my tweets and she has a bigger following, so it might be from her.

Pinterest - Isn't this the one that brings the most social media referrals, the one that bloggers are always trying to get larger following on?  This month I worked a lot on Pinterest.  I read an awesome post from Being Spiffy on how she doubled her Pinterest following in 1 month (click here to read her advice).  I didn't reach her double of numbers because I didn't follow every single tip for the month, but my followers increased quite a bit with what I did use from her post.  The past week I have been increasing my posting schedule and it has helped quite a bit.  I signed up for the free trial of Tailwind to schedule pins instead of my pinning huge amounts at one time.  You get 100 free pins in the free trial.  I have scheduled a little over half of those.  Also, Tailwind has an analytics section that automatically tells you which boards have the most followers and I used those numbers to specifically work on adding pins to my two biggest boards.  I've seen an increase in followers to the two boards I decided to focus on and repins as well, which makes me think that the more you pin to a certain board the more often your board and pins are on the "weekly recommendation" in the newsletter emails that Pinterest sends out.  I do know that my Blogging board receives the most individual followers each month.  I just started a new board dedicated to Blogging Social Media and hope that it grows as well.  The referrals to my blog for the month from Pinterest increased 45% from the month before.

Instagram - I continue to use this for "behind the scenes" photos.  I share pictures of items I use in projects, places we visit or travel to, and random everyday things.  No pics of my family still since I try to keep my girls out of the public eye.  Most of the likes and follows are of my landscape photography or local events.  I think that if I try to sell my photographs in the future this would be a good way to reach the people that are interested in my nature photos. My most popular Instagram picture for the past month?  My cat helping me finish getting my craft room ready for moving things in. Check it out here.

Income Report for July
Expenses
$15 - gift card for Facebook follower appreciation
$3.25 - Supplies for two craft projects

Income
Google Ads - .01
Sovrn Ads (new) - .65
Products - $45 (book and free Craftsy class for being an affiliate)

Expenses      -$18.25
Income         +$45.66
Overall         +$27.41 

Since I was traveling and sightseeing so much, I didn't list any of my products on Indoor Yard Sale sites or my Etsy page.  I am going to add items to my Etsy page this week because I am donating a few Scrabble Tile Pendant necklaces to a blogging activity where I will in return have mentions of my Etsy page.

A note about Sovrn - most of the other ad networks for beginning bloggers are a pay-per-click or pay-per-sale.  Sovrn is a pay by impression.  So every time someone scrolls down your blog and passes by the Sovrn ad on your page, it counts as an impression and after a certain amount of impressions you receive earnings.  I really wish I had know about this for the month of June when my page views were so high!  You set the price that you want to earn and your ad is filled depending on how much you request.  As a beginner to the site, the lower amount you place, the more likely your ad will be filled and you will receive a better amount.  As your ads are more successful and you have more page views, you can increase your asking price and make more money.  I know that .65 does not seem like much to an experienced blogger, but as a new blogger it is actually a nice amount.  As I focus in August on posting more often and promoting my posts, I expect to have an increase in earnings.

As for my goals for July, I didn't reach many of them except to focus on Pinterest, find a pin scheduler, and find a place to guest post (coming up later this month!).  I'm okay with that though because I will be able to focus on blogging more when my kids go to school next week.

Goals for Month 8 (August)

  • Consistently blog with quality posts
  • Write About Me page
  • Stock Etsy shop
  • Continue to focus on Pinterest
  • Create more projects that I can submit to Craftgawker
  • Plan seasonal projects that will be of interest
  • Practice taking better photographs for my blog
  • Figure out how to do Rich Pins for my pictures

I would love to hear your goals for the month or week.  I think it's great when we can share with each other as bloggers and learn more.  What have you found to work for your social media growth?

36 comments

  1. It sounds like you have your focus in the right place. Building a blog is a lot of hard, consistent work, isn't it? Good luck to you!
    Cynthia @ www.craftoflaughter.com

    ReplyDelete
    Replies
    1. Thank you Cynthia! It is hard work, but I have loved the process. It has been fun to learn more about photography, web design and social media.

      Delete
  2. I love reading your monthly report! Thanks for the mention. I get 1-2 referrals a day from Twitter...not sure if there are any nonblogger nonbuisness people on there, but I figure it is good to grow for other opportunities. Will you be adding a link to your Etsy shop?

    ReplyDelete
    Replies
    1. I was just reading a post today that said you should use the different social media platforms for different aspects of your blog. I definitely don't work with Twitter as much as I should. I have worked on it this week though and had a few comments which was nice.

      I will be adding my Etsy information soon! I fell behind on adding my items but that is the plan for the weekend.

      Delete
  3. For twitter, I love this tutorial by Melissa from A Sparkle of Genius - http://www.asparkleofgenius.com/2013/09/how-I-got-thousand-twitter-followers-three-days.html. I modified it for me and have seen great results - 200 to 400 new followers a month. I use the free version of the web-site she mentioned. Hope that helps!

    ReplyDelete
    Replies
    1. Thank you for sharing that Tara! I am always looking to find articles to help me with the different areas of social media growth. I will read Melissa's article this afternoon.

      Delete
  4. Loved reading this! My pageviews were down in July too, I only posted 6 times! :) Summer slump I guess!

    ReplyDelete
    Replies
    1. Definitely a summer slump. I hear that from a lot of blogging friends. Everyone is out having fun with their family. Now it's time to get back on a schedule. =)

      Delete
  5. I had a slower July too because of my family vacation. I loved reading this report - thanks for sharing!

    ReplyDelete
    Replies
    1. I'm glad it wasn't just me. =) Thanks for taking the time to comment Zully.

      Delete
  6. July can be such a tough month for blogging because everyone is out and about instead of sitting at home reading blogs on the computer!

    ReplyDelete
    Replies
    1. I think you are right. Now it's time for things to settle back into a normal routine. =)

      Delete
  7. It's always interesting to see how other bloggers do things--thanks for the fun info!

    ReplyDelete
    Replies
    1. Thanks for stopping by and commenting. I appreciate it. =)

      Delete
  8. You're doing really good so far! I've just been growing my Pinterest followers by following other people. Suddenly I now start getting a few followers every day!

    ReplyDelete
    Replies
    1. That is great Jaime! I always get excited when I see that someone new has followed me. =)

      Delete
  9. This is a great post. You are really doing all of the right things it sounds like, and I will be checking out those Pinterest tips that you shared:)

    ReplyDelete
    Replies
    1. I'd love to hear how they work for you Joanna. I didn't follow all of her advice because I was on vacation quite a bit, but even following half of them really made a difference. Good luck!

      Delete
  10. Good for you for doing this monthly inventory! It can only help you grow!

    ReplyDelete
    Replies
    1. I find that for me it helps me to write things out and see what works and what doesn't. Thanks for stopping by. =)

      Delete
  11. Congratulations on all of your success! I would kill to have those page views, right now I'm sitting about 2500 to 3000 a month. I'm also very thankful for Facebook groups I know that they are the reason for a lot of my success

    ReplyDelete
    Replies
    1. Thank you! I think it takes a lot of trial and error to see what works and what doesn't. Good luck with your blogging!

      Delete
  12. Great ideas and plan. I've noticed a lot of bloggers are posting their stats and income... It is a good form of motivation for new bloggers. I feel the same way as you do as far as Twitter. I really don't post on twitter. My blog automatically goes to twitter and I think when I post a new YouTube video, it sends the like the Twitter as well. I told myself that I was going to really concentrate on increasing my social media following in July and August. You are correct. It is a lot of work.. Best of luck to you.

    Nakeya
    http://www.decoratorsvoice.wordpress.com

    ReplyDelete
    Replies
    1. Thank you for you nice words of encouragement. When I first started blogging I looked for these kinds of reports, but a lot of the ones I found were for blogs that had been established for a few years. I wanted information about how to grow in the beginning, so I decided to write this for newer bloggers. The thing about blogging is that I'm always learning something new!

      Delete
  13. It's so awesome that you are willing to let your readers take a peek into the back end of your blogging business via your Blog Income, Stats and Goals Report. I love how your social media grew in just one month! And don't beat yourself up over taking time off to enjoy your family this summer. That's truly what life is all about. You have a great list of goals and I love seeing how you are steadily growing your blog in a very strategic way. Thanks again for sharing your progress. And thanks also for sharing about Sovrn; I hadn't heard of it before, but now I'm going to put that on my own goal list to check it out!

    ReplyDelete
    Replies
    1. Thank you for visiting my page today. I hope that people find something of use when they read this. I would love to hear how Sovrn works for you. The link wasn't an affiliate link, I just wanted to share what has worked for me. =)

      Delete
  14. Thanks for sharing your monthly stats. It's great to hear about what other bloggers are focusing on. I'm also going to check out Sovrn Ads.

    ReplyDelete
    Replies
    1. I hope Sovrn Ads works for you! I get a little bit each day and it makes me excited.

      Delete
  15. This is a great idea!! I love this post

    ReplyDelete
  16. I'm so bad at keeping track of these things- this is a great way to stay motivated as a blogger! #bloggersbrags

    ReplyDelete
    Replies
    1. It is a good motivational tool. I know it keeps me working on my goals...even when I slack off a bit.

      Delete
  17. Inspiring to read your income reports.Thanks for sharing.

    ReplyDelete
    Replies
    1. Thank you for stopping by and taking the time to comment. I appreciate it!

      Delete
  18. July is rough! Just keep at it and your blog will grow! Next year, compare July to this July. You be amazed. :)

    ReplyDelete

Back to Top